course advanced typography
category conference branding, environmental
completion 2020
typography suisse intl
deliverables concept, theme, logo, graphics, swag
category conference branding, environmental
completion 2020
typography suisse intl
deliverables concept, theme, logo, graphics, swag
objective
Women In Tech conference aims to highlight the achievements of individuals and innovators within the broad spectrum of the technology industry. My design focus for this project is on creating clean yet impactful apparel and environmental graphics.
solution
The selection of Suisse Int typeface and a grid layout establishes a clean and robust foundation for the typography. The incorporation of a tech-inspired purple hue fosters both industry recognition and a sense of imaginative possibility. The versatile circular graphics function effectively across various environments, streamlining the overall identity. Their dramatic scaling in relation to their application reflects the inherent scalability of technology and its impact on both grand and minute levels.
